Axiad to Participate in First-Ever ‘Identity Management Day’ April 13, 2021

March 15, 2021

Identity Management Day, founded by the Identity Defined Security Alliance, aims to educate and engage business leaders and IT decision makers on the intersection of identity management and security


Santa Clara, CA, Mar. 15, 2021 — Axiad, a leading cloud-based passwordless authentication platform, today announced that it will participate in the first ever ‘Identity Management Day,’ an annual awareness event that will take place on the second Tuesday in April each year. The inaugural Identity Management Day will be held on April 13, 2021.

Founded by the Identity Defined Security Alliance (IDSA), the mission of Identity Management Day is to educate business leaders and IT decision makers on the importance of identity management and key components including governance, identity-centric security best practices, processes, and technology, with a special focus on the dangers of not properly securing identities and access credentials.

In addition, the National Cyber Security Alliance (NCSA) will provide guidance for consumers, to ensure that their online identities are protected through security awareness, best practices, and readily-available technologies.

To support this exciting initiative, Axiad will be sharing best practices on how to ensure end-to-end identity credential management, insights from executives on the importance of taking a holistic approach to IAM, and customer stories on how securing identities has enhanced their organization security. Axiad delivers a user-centric identity management platform to accelerate enterprises’ journey to passwordless, with SMARTidentity. Businesses can adopt biometrics, PKI, mobile MFA, YubiKeys, TPM, smart cards, and other credentials without complexity or compromising on user experience.

“Raising awareness around identity management is especially critical after a barrage of identity-based breaches made headlines in the past year, including Twitter, Marriott, and Nintendo. In fact, research by the IDSA reveals that 79% of organizations have experienced an identity-related security breach in the last two years, and 99% believe their identity-related breaches were preventable,” said Julie Smith, Executive Director of the IDSA.

Smith continued, “Compounding this, the ongoing pandemic has accelerated digital transformation initiatives that support changes in how we work and how we live day-to-day, putting organizations at greater risk. Our hope is that Identity Management Day will result in higher prioritization of identity security and, as a result, fewer data breaches in 2021 and beyond. We are grateful for all of the support from IDSA and NCSA member companies and the broader industry to further this mission.”

“We are looking forward to spreading awareness for Identity Management Day and the issues IDSA tackles. Businesses need to take a holistic approach to manage and protect the many identities on their networks – from users to machines. Throughout the month of April we hope to help IDSA educate the public on why this matters and how businesses can find smarter ways to manage their identities.” – Jerome Becquart, COO, Axiad.

To learn more about and get involved in Identity Management Day 2021, please visit and check out #IDMgmtDay on Twitter and LinkedIn.

About Axiad

Axiad delivers a user-centric identity credentialing platform to accelerate enterprises’ journey to passwordless, with SMARTidentity. Businesses can adopt biometrics, PKI, mobile MFA, YubiKeys, TPM, smart cards, and other credentials without complexity. We enable leaders to holistically manage cybersecurity risks, compliance, and operational efficiency.

Trusted across leading enterprise, government, healthcare, and financial organizations, SMARTidentity is the only platform where every credential’s lifecycle can be managed in one place. Axiad secures each credential management system in a virtual private cloud, so companies no longer need to compromise on security to provide a seamless user experience.

About the Identity Defined Security Alliance

The IDSA is a group of identity and security vendors, solution providers, and practitioners that acts as an independent source of thought leadership, expertise, and practical guidance on identity centric approaches to security for technology professionals. The IDSA is a nonprofit that facilitates community collaboration to help organizations reduce risk by providing education, best practices, and resources.

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Media contact:

Harpreet Mangat, [email protected], 408-941-5130